Personal vs Business Pinterest Account: Which Do You Need?
If you're only saving ideas for yourself, a personal account is all you need. The moment you want to promote something — a shop, a blog, a service — a business account is the better choice, and it's free. The deciding question is whether you're collecting or publishing.
What a personal account gives you
A personal account does everything the average user wants: saving pins, building boards, following people, and browsing. If Pinterest is your private moodboard and idea library, there's no reason to look further. Nothing about it holds you back from collecting.
What a business account adds
A business account is built for people trying to be seen, and it layers a few useful things on top:
- analytics, so you can see which pins actually perform;
- rich pins, which pull live details from your website;
- the ability to run ads, if you ever want to.
It's still free, and your profile looks much the same to visitors.
How to decide
Ask what you're doing with Pinterest. Gathering references, planning a wedding, saving recipes — personal. Driving traffic to a website, selling products, growing an audience — business. If you're somewhere in between, start personal and switch when you have something to promote, since converting is painless and keeps your boards.
Either way, keep your collections
The account type doesn't change one thing: your pins live on Pinterest, not on your machine. Whether you collect or publish, Revapin downloads your boards to your computer as files, so the references you've gathered are yours to keep.
Personal if you're saving, business if you're selling, and a free switch between them when your goals change. The choice is smaller than it looks.
Revapin is not affiliated with, sponsored by, or endorsed by Pinterest. Pinterest is a trademark of Pinterest, Inc.
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